
BACHELOR
CONCEPT
Looking for Love
A fashion collection for the modern romantic — inspired by The Bachelor.
Set against the backdrop of rose ceremonies, moonlit campfires, and luxury under the stars, "Looking for Love" is a 7-look capsule collection that blends femininity, romance, and a glamping-inspired aesthetic. Designed for the woman who's not afraid to wear her heart on her sleeve.

CONTEXT
The Bachelor is a globally recognized reality television franchise centered around one man's search for love. Over the course of the show, a single eligible bachelor dates a group of women, eliminating contestants through weekly rose ceremonies until he finds his potential life partner. Set in luxurious, often romantic locations, the show mixes high-stakes emotions with fairytale-worthy moments — from dramatic one-on-one dates to heartfelt confessions and extravagant getaways.
With its mix of glamour, vulnerability, and performative romance, The Bachelor has become a cultural touchstone — not just for its entertainment value, but for the way it reflects and amplifies modern ideals (and illusions) of love. This duality — real emotion wrapped in spectacle — serves as the creative foundation for the "Looking for Love" fashion collection.
